Course overview
This course builds upon the introductory learning of Graphic Communication Design Studios 1 & 2 and aims to reinforce students’ understanding of the design studio as a key environment in which creative and critical thinking and making is developed, shared and progressed as part of building effective design practice. This stage of the program focusses on design process as the fundamental method by which designers systematically investigate, analyse, iterate, evaluate, translate and develop, conceptual, visual and typographic responses to communication problems and scenarios. It includes investigation and application of the core principles of design and visual language, and with reference to specific functions and contexts of design (for example identity, branding or information design).
Identity Design as Narrative and Process
Narrative as Information and Pathway
Narrative as Systems of Meaning and Knowing
Course learning outcomes
- Implement authentic and effective use of design process activities and strategies to research, ideate and develop design propositions that respond to specified communication problems and scenarios.
- Develop graphic communication design outcomes, informed by sound understanding of visual and conceptual research across a range of information, media, materials, technologies and formats.
- Apply skills and knowledge of typography based on relevant design principles and context.
- Apply critical thinking to evaluate research, design decision-making and creative production effectively.